Question for you...

What if you could start

Your business in the span

of just 7 weeks?

Or let me rephrase that...

What if in 7 weeks you could have your business set up legally, know with clarity and confidence who your clients are and where they're hanging out, have created your unique, enticing offer, started growing your email list and have your website up and running and your content planned out for the year...phew!

Without the need for overwhelm so you can get on with making your business a success and actually start making money!!!

Keep reading

Here's the problem...


You know in order to have a successful business you need to bring in clients consistently...

However, you’re spending most of your time worrying how you’re going to set it all up, what the hell do you do first and where exactly should you spend your money or do it yourself??? Are you laying in bed at night wondering…

Can you imagine...

...having your business set up and running smoothly on autopilot so you can focus on bringing in clients?

And instead of feeling overwhelmed and stuck, you will start to feel…

CLEAR over who you serve and how you serve them so you sell with confidence and a knowing that your business will be a success.

CONFIDENT in who you are as an business owner and what makes you unique so you can focus on your path and not compare to others.

CALM knowing that your business is set up correctly with the right authorities so you can spend your time serving your clients.

if you would like to start your business without wasting precious time and money, i have something for you...

Introducing

Start from scratch

The step-by-step programme that shows you how to start your business by taking you from IDEA to CLIENT in 7 weeks!

“I firmly believe in the VALUE Laura has to offer!

Working with Laura has given me clarity, confidence and a real commitment to realise an idea that had previously felt like a pipe dream”

-Kate, UK

Here's what's included...

LIVE TRAINING EACH WEEK

You’ll get access to live training with me on zoom each week so you can ask your questions there and then and start to implement the lessons on the call

You’ll also receive a workbook each week to help implement your learning as well as additional tech trainings in the members area.

WEEKLY 1:1 DROP IN CLINIC

Each week you get private 1:1 access to me in a drop in clinic where you can ask anything from tech queries, to strategy advice to help with your mindset.

So you always have the support to keep you moving forward and clear up any questions quickly.

IMG_3633

LIFETIME ACCESS & UPDATES

You get lifetime access to the course and all the resources and bonuses. This also includes all future added training and bonuses too.

You can also send questions via email which I will answer in a live group q&a each month.

AMAZING BONUSES!

Access to loads of amazing bonuses to help you set up your business and beyond!

Including swipe files, cheat sheets and additional training videos so you can continue to grow your business even after the 7 weeks.

 

Module Breakdown...

✨ Ensure you’re setting up the right business for you so you can move forward with confidence that you’re doing the right thing.

✨ Business and legal structure explained so you choose what’s best for you and start without the worry of if you’ve done it right.

✨ How to set up your finances including setting up with HMRC so you avoid the worry and penalties that come with getting it wrong.

✨ Uncovering your values and how they tie in with your business so your business will feel successful on the inside and not just look it from the outside.

✨ Getting crystal clear on your niche and your ideal client so you don’t waste time talking to the wrong people and can get laser focussed on bringing in clients.

✨ Understanding your clients deepest secrets and desires so you can talk to them on a soul level and truly help them get incredible results.

✨ Understanding the pain-pleasure journey that your clients are on so you can meet them where they are and help them move forwards.

✨ How to make your offer unique and desirable so that you stand out in the crowd and become the go to in your field.

✨ How to package your offer in a way that makes it easy for the clients to say yes and you to deliver it whilst keeping true to your values.

✨ How to craft an irresistible opt in offer so you can attract the right people onto your email list, serve them and convert the right ones into paying customers

✨ Step by step walkthrough to build a landing pages and a thank you pages along with what to include and omit to ensure you set the best first impressions.

✨ How to get the right people onto your email list and build it without the need for stress and heartache so you can focus on nurturing and building genuine connections.

✨ How to create your unique brand so that you stand out in the market place and people start to recognise you.

✨ How to create a website from scratch on a shoestring so that you have control of amending it (even if you hate tech!).

✨ Which pages to include and templates to get you started so you create a website that not only grabs attention, but also converts views to clients.

✨ How to plan and repurpose a year of content so you can post consistently without the last minute panic and anxiety.

✨ Creating social media that gets your clients attention so that the right clients are attracted to you rather than just increasing your like count.

✨ The mindset behind social media so that you understand how to protect yourself from the comparison blackhole and stay sane on social.

✨ Creating a smooth on boarding procedure so that you can focus on serving your clients and save time with the paperwork

✨ How to make sales calls your new favourite thing so your can deal with objections effortlessly and sell without selling your soul!

✨ Swipe files for welcome packs and testimonial questionnaires and ideas to make the customer experience unique so you create raving fans and repeat customers.

Too many to fit in here but here’s a taster:

✨ Additional training videos to help you set up your business and beyond covering course creation, social media hacks, video editing to name a few.

✨ Swipe files and templates to take the guess work out of it all so you can focus on providing value to your clients rather than spending hours reinventing the wheel.

✨ Additional mindset training to ensure you have the mindset to implement the strategies. After all, without the mindset, all the strategies in the world will be useless.

 

See below for more details…

i've seen enough...
sign me up!


hERE'S WHAT'S not included:


BUT I CAN PROMISE you THAT:


so, are you ready to finally start your business so you can leave the 9-5 behind with clarity and confidence?

when you enrol today you'll get...

So...

What's the investment?

Pay in Full

£ 950 ONCE
  • For this round only! And then the price is going up to £1,250. Pay in full and get the £300 off the full price!​
  • 7 weeks live training with me plus 7x1:1 drop in clinics
  • A tonne of helpful bonuses to get you started
  • Lifetime access to all of the training plus monthly live q&a's with me after the course has finished​

Spread the Cost

£ 400 x 3 months
  • Spread the costs over 3 months so you don't have to make the full investment upfront​
  • 7 weeks live training with me plus 7x1:1 drop in clinics
  • A tonne of helpful bonuses to get you started​
  • Lifetime access to all of the training plus monthly live q&a's with me after the course has finished

but wait...


did somebody say bonuses???

In addition to everything you get with SfS, I’m throwing in:

Swipe files: Welcome pack, invoice template, on boarding questionnaire, Essential Website Page Templates, 52 email prompts for the year, and more!

Plus: A checklist of all the apps you need to make your business run smoothly and efficiently and discount links to get you started!

BUY IT, TRY IT, APPLY IT

Your investment is backed by our 100% money back guarantee

Look, I get it, sometimes you just need a little extra assurance that your investment is safe. So if you’re sitting on the fence, you’ve been burned before or you just don’t know me all that well yet, I want to make it an easy decision for you.

If after 14 days from the start of the program you’re not happy with it for any reason, I will give you 100% of your money back.

All I ask is for proof that you’ve implemented the work from those two weeks (as no action = no results) and for your honest feedback as to why, so that I can improve the course going forwards.

SSS Shopping Season 5

But, who the hell am I?

Laura Ellera About Page

Hey, I'm laura

I CAN’T WAIT TO CHEER YOU ON AS YOU LAUNCH YOUR BUSINESS AND START BRINGING IN CLIENTS!

After being in the coaching arena for the last 8 years and having started two businesses of my own, I’ve learned was it really takes to get started…the hard way!

And having seen too many talented women stop before they’ve even had a chance to get started, I decided it was time to do something about it.

I’ve worked with businesses from sole trader startups all the way through to multi-billion dollar companies and use my background as a Chartered Accountant (ACA), with my certified training in coaching (from the largest training organisation in the world) plus my training in NLP, TLT, and Neuroscience to create the perfect blend of strategy, tech know-how, and mindset.

Me in a nutshell? Imagine the brain of a scientist, the will of an Ironman, the heart of a hippie and the mouth of a trucker and you’re pretty much there

Frequently Asked Questions

If you genuinely don’t have any time at the moment then this isn’t for you. I can promise a lot, but results without work is not one I’m willing to put my name and reputation against!

It’s not going anywhere so you can always come back another time. 

If you do genuinely want to start your business though, ask yourself how long you’re willing to wait. I waited 5 years before going all in and I used time as my excuse to cover up the fear and imposter syndrome I was feeling.

Do I regret it? Just about every single day. But I decided enough was enough, hired a business coach and well…the rest is history!

The core of the course is a 1 hour live training once a week and an optional drop in session where you can ask 1:1 questions. Of course you’ll get more out of the course if you complete the workbooks and you have to spend time implementing what you learn.

If you can give even an hour a day, you’d be 49 hours further down the line by the end of the course. Could you find an hour a day?

So there’s a couple of points I want to make to this.

  1. If you don’t believe it will work for you, it won’t. With all the best intentions in the world, if your mind is telling you it’s bull 💩, you won’t implement the lessons. So I’d say if you truly don’t believe it will work for you, 1:1 coaching might be a better option to work through these stories
  2. The course takes you step by step through how to set up your business with HMRC, Companies House, technical training on setting up a website, walk throughs on setting up your email list, how to create content consistently, etc. so it’s a step by step process. You can ask any questions you need to along the way and there are 1:1 drop in clinics for you if you want to ask in private. I will not promise you the results you will get as I cannot take the actions for you. But I can promise that I am here for you every single step of the way. If you ask a question that I don’t know the answer to, I will bring in somebody else who can. And there is a money back guarantee within the first 14 days so if it really isn’t for you, you can have your money back!

I’m not one to say “just put it on a credit card” as that’s not how I live and I don’t think that’s sensible advice. If you genuinely can’t afford it, then there are some amazing free training options out there. 

I have a free group The Aligned Entrepreneur Community where I do live training every week for free and there’s my podcast for free advice The Aligned Ambition Podcast. Of course, there are loads of other business coaches out there.

I do offer a 3 month payment plan to spread the cost and each round, I offer one scholarship place free of charge which you can apply to by emailing me here with the subject, “Scholarship Application Information Request”.

I do believe that we have to invest in our businesses to be able to move them forwards or we can spend years going around in circles. When you were a kid, you had parents guiding you, When you were at school you had teachers. And when you have a job, you have a boss. So why do we think that when we start a business, we should be able to just figure it all out by ourselves?

Even if this isn’t the course for you, I highly recommend you seeking out some form of mentoring to get your business going. It’s an extremely hard path if not.

If you want just 1:1 coaching then this isn’t for you. I do the training live on zoom in a small group and then you get an optional drop in clinic on a separate night each week where you get to talk to me 1:1. 

I do 1:1 coaching in The Energetic Elevator which works through building a robust mindset for setting up a business and a hybrid of Start From Scratch and The Enegetic Elevator which is a 14 week 1:1 programme with me. Email me here if you are interested in this option.

Of course you can! But it’s a hell of a lot slower and although there isn’t the upfront cost of buying a program, from my experience you spend more over time by clearing up the mistakes.

I spent 5 years bumming around in my business until I FINALLY invested in a business coach and within 2 weeks, I could see the incredible transformation.

The way I see it, as a kid we had parents guiding us, as a child we had teachers too, at work we had a boss. So why when we start a business do we expect to be able to figure it all out by ourselves???

This is 100% the right question to be asking. There are a lot of courses out there so I will answer who I am, my background and what this course has to offer.

I’m trained to the highest standard in business with a Big 4 firm so I know how to set up a business from a legal and financial perspective.

Not only have I worked in the corporate world since 2006 from sole traders to multibillion dollar companies working on their finance and business strategy but I’ve also run 2 of my own businesses over the last 8 years.

I started coaching in 2012 and qualified as a certified coach with The Coaching Academy in 2015.

As I believe it is important to stay on top of training, I am currently working towards becoming accredited with the ICF. So all in all, I have a lot of experience under my belt to be able to teach you how to start your business!

Ultimately though, it’s about how you feel, If you don’t think this course is for you, that’s cool. I don’t want to force anybody into anything that’s not right for them and as you say, there are plenty of courses out there to choose from.

If you’re unsure, you can book in a free 15 minute call (see button at bottom of the page) to have your questions answered and then you can make a decision after. I don’t believe in ‘hard sales’ so you’re safe. 

And if you think it is, AMAZING! I’m so excited to work with you!!!

The honest answer is, it depends.

It depends on how you set up your business and what you already have in place.

If you’re confident you’re set up correctly with HMRC etc. and you’re happy with your website and your email list set up is GDPR compliant and you know who your ideal client is and where they are, then no, this course isn’t for you.

If you’ve started your business but haven’t actually set it up legally or are trying to talk to everybody and don’t know what your niche is or who your ideal client is (or what that even means!) then yes, this course would be great for you.

If you’re still unsure if this course would be right for your situation having read through this page, then book in a call with me and we can discuss it further. As I said before, it’s a pitch free call where I will genuinely answer questions and then let you go so you can decide after the conversation (see the bottom of the page for a link).

Absolutely, yes it will! It’s called Start From Scratch for a reason.

I’ll take you through all you need to know to get your business off the ground and start bringing in your first paying clients.

I genuinely believe those first few are the hardest! So yes. This course is for you. But obviously, only if you believe it to be 😊

STILL NOT SURE IF SFS IS FOR YOU???

THIS is for you if...

THIS is not for you if...

JOIN START FROM SCRATCH TODAY!

Pay in Full

£ 950 ONCE
  • For this round only! And then the price is going up to £1,250. Pay in full and get the £300 off the full price!​
  • 7 weeks live training with me plus 7x1:1 drop in clinics
  • A tonne of helpful bonuses to get you started
  • Lifetime access to all of the training plus monthly live q&a's with me after the course has finished​

Spread the Cost

£ 400 x 3 months
  • Spread the costs over 3 months so you don't have to make the full investment upfront​
  • 7 weeks live training with me plus 7x1:1 drop in clinics
  • A tonne of helpful bonuses to get you started​
  • Lifetime access to all of the training plus monthly live q&a's with me after the course has finished

Or if you'd like to talk through this before investing, book a call here:

| COPYRIGHT © 2021 Laura Ellera INTERNATIONAL |